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iContact Gives Company Culture a New Spin
02-25-2009

Durham, NC — iContact, an industry leader in email marketing services to small and mid-sized businesses, has a slightly different approach when it comes to providing a high-quality workplace for its 152 “rockstar” team members.iContact internal video newsletter, “iNews” asks team members a variety of questions showcasing a few of the team member’s talents. Some examples include “Why Do I Love iContact,” debuting last February around Valentines Day,

The Communications Department at iContact.com produces a monthly employee-produced video newsletter called “iNews.” This month’s interview question is: “Why Do You Love iContact?” Get your free trial now!

and “If You Could Switch Jobs with Anyone, Who Would It Be?“”In every department, from Sales to Marketing to Support, the morale of individual team members can affect the organization as a whole.” explains Ryan Allis, CEO and Co-Founder of iContact. “For that reason, I believe it is vital for our company to provide a positive work environment to attract and retain rockstar team members.”

iContact holds monthly birthday celebrations, a costume contest on Halloween, as well as the company’s popular “Free Bagels on Mondays.” Outside the office, the company likes to get together for Hurricanes games, March Madness gatherings and gives back to the community through Habitat for Humanity builds in the Durham, North Carolina area where the company is located.

Recently, iContact has added even more culture initiatives to maintain their positive company morale around the office. A live karaoke broadcast was recently launched on UStream.tv during the Friday lunch hour starring team members singing their favorite tunes. They have even brought in a serval cat from the Conservators Center Animal Rescue in Mebane, NC for a company lunch.

“iContact has been recognized by the Triangle Business Journal as one of the Best Places to Work in the Triangle for the past two years,” commented Aaron Houghton, iContact’s Chairman and Co-Founder. “We understand the value of a productive team. As the iContact family grows, we will continue to find ways to make iContact culture one of the key reasons our team members want to work with us.”

About iContact
With more than 43,000 customers, iContact provides email marketing for SMBs and non-profits. iContact allows for easy creation of email newsletters, RSS feeds, surveys, and Autoresponders. Market leaders like Bank of America, Ford, Intuit, Vonage, Symantec, International Paper, LG Electronics, ReMax, United Colors of Benetton, and Centex Homes, use iContact to build stronger relationships with their customers and prospects at a fraction of the cost of traditional marketing methods. iContact, designed for the SMB market and iContact Enterprise, designed for mid-sized to large organizations, are both available at Get your free trial now!